They help raise awareness about your organization as well as give it a chance to define, control and distribute its message to those both inside and outside your company. the public interest. Key Takeaway. the ability to record what is happening accurately with available technology. A Communications Officer develops and distributes information to promote an organization. Form the possessive singular of nouns with s. the principle is violated. forensic and debate Their duties and responsibilities may vary from company to company, but typically include the following: Maintain a database of media organizations and contacts within them. It is the system which arose to provide for societys need for news and it arises from the citizens right to have access to the fact and opinion about matters of public interest, which are of importance to the welfare, rights and duties as citizens. save for the promotion of his/her own work or of the medium by which she/he is employed, Shall normally seek the consent of an appropriate adult when interviewing or photographing a child for a story This is the object of the following declaration of rights. Employees. How to make article creation as effective as possible? Sound Mixing and Recording. In journalism, one can work as a reporter, editor, newscaster, author copy writer, script writer, publisher, news service researcher, technical writer, acquisition editor, and interview In public relations, one can work as publicity manager, advertising manager, marketing specialist, press agent, lobbyist, corporate public affairs specialist, account executives, development officer, fund-raiser, membership recruiter, sales manager, media analyst, media planner, creative director, audience analyst, news writer, and public opinion researcher. It is regarded as the extension of agenda setting theory which prioritize an issue and makes the audience think about its effects. Current full-time studies in the field of journalism, communications, business, environmental studies, or similar; Fluent in English, German skills are a plus; Very good knowledge of MS Office, especially PowerPoint; Prior practical experience in a corporate environment, in particular communications or marketing-related functions, is a plus They gather news, facts, and information that In this day and age, however, gone are the days when a paper landed on your doorstep bringing you the main source of news you looked forward to reading with your morning coffee. other products such as pet food. I wonder if deep investigative reporting still pounds a good journalists heart. This new feature enables different reading modes for our document viewer. fundamental point of reference, guiding journalists on their role, their rights and accountabilities and how they can ___________________________________________________________________________________. comments, avoidance of calumny, respect for privacy, respect for the right to a fair trial as guaranteed by a. the public to be informed. They gather news, facts, and information that are critical to public life and well-being. Finding and telling a good story is an accomplishment in many ways, both types of professionals feel vested in . Among these are the following: A member shall preserve the free flow of unprejudiced information when giving or receiving gifts by ensuring that gifts are nominal,legal and infrequent. Broadcasting careers can include opportunities to work as broadcasting station manager, director of 8 threats or any other inducements to influence, distort, or suppress information and takes no unfair personal Responsible for the overall design, implementation, communication, and administration of the organization's communication programs, policies, and procedures. Photocredit: pixabay/images/search/journalism/. It also removes job doubt for workers when they are fully informed. In According to turnyourtvoff.com, author, Robert W. McChesney, states in his book, The Problem of the Media, that, Democratic theory posits that society needs journalism to perform three main duties; to act as a rigorous watchdog of the powerful and those who wish to be powerful; to ferret out truth from lies; and to present a wide range of informed positions on key issues. McChesney also stated that Each medium need not do all these things, but the media system as a whole should make this caliber of journalism readily available to the citizenry.. Public relations functions are designed to help build trust and credibility with groups that are important to your organization. 4,Advertising. Some bloggers focus on paid work or freelancing news and current affairs reporting. Many models exist for the functions of communication: we use communication to fulfill our physical and psychological needs, to obtain and share information, to develop and maintain relationships . Advertisement and Branding. Banking Can Be Your Forte With The Right Preparation, The Other Other: Towards a Postcolonial Poetics by Isagani R. Cruz, Oh How To Find Silence In the World by Cirilo Bautista. "It is giving the reading public accurate information as fully as the importance of any story dictates." What are the Four main competencies of communicators and Journalist? Communicators and journalists can work in a number of areas of specialization: speech writing and taking The Public Relations Society of the Philippines also has its code of ethics. In theater and performing arts, graduates can work as performing artists, script writer, producer, director, arts administrator, performing arts educator, costume designer, theater critic, makeup artist, stage manager, art and prop curator, stage manager, model, theater professor, and casting director. Journalists work in all sorts of media and industries. With the Internet, anyone can publish anything whether its self-publishing, posting videos, pictures, blogs, commenting on blogs, or generating a website that allegedly has all the answers. Job Description of an Editorial Page Writer, U.S. Bureau of Labor Statistics: Reporters, Correspondents, and Broadcast News Analysts, The Qualities of a Good Newspaper Journalist. Moreover, the Code of Ethics which were drawn by the Society of Professional Journalists defined these principles as standards for professional and ethical journalism practice as follows: The advertising industry makes also efforts to establish their own ethical standards. Accountability is a necessity for communicators We live in a world where clickbait is considered a form of "journalism," when the press used to be of huge importance a century ago. Societal Marketing Concept Like Me, BuyMe! 3. These professionals are bind together by a desire and dive to send and receive messages and make an impact on their audience. The NUJ's Code of Conduct has set out the main principles of British and Irish journalism since 1936. and protection of the general public in the form of accountability. They provide facts for the public to form judgment and decisions. Essential Job Functions and Responsibilities. Typically, that master plan involves promoting the brand of an organization, urging people to do specific actions, or advocating particular legislation. 5 Society of Professional Journalists defined _ as standards for, professional and ethical journalism. United Nations Declaration of Human Rights as stated below: 1. Poor communication is probably the most frequently cited source of interpersonal conflict. your answer for each item on the space provided before each number. Responsibilities in forming public opinion Communicators and journalists have rights, responsibilities, and Listening and reading are data-and information-gathering skills necessary for accurate writing and speaking. negotiator, lobbyist, press secretary, and elected officer. There doesnt even have to be more than three paragraphs supporting the announcement which attracts interested readers with short attention spans. the National Union of Journalists are expected to abide by the following professional principles: At all times upholds and defends the principle of media freedom, the right of freedom of expression and the right of In the long term, they play a part in how stories are retold . Like Define areas of specialization in which communicators and journalists work; C. Describe career opportunities of communicators and journalists; D. Explain the rights, responsibilities, and accountabilities . If a journalist is careless when reporting criminal allegations against a person, for example, he could face a defamation lawsuit if the accusations are proved untrue. This circumstance also shaped a lot of opinions as a result and those opinions have evolved. in communications and journalism can include offices, broadcasting studios and home offices. change some part of the public opinion in different ways depending on what is the objective. Our public understanding work takes a variety of forms: press conferences, round tables, articles written for exchanging of publications, and interviews with the press. relations specialist, news anchor, reporter, author and radio broadcaster. Rich Advice on How You Can Still Laugh While Writing Towards a SuccessfulOutcome. advertising, 4. Q2 Diass week 3 module 3( Discipline of Communication, The professionals and practitioners in the discipline of communication). Broadcasting careers can include opportunities to work as broadcasting station manager, director of broadcasting, film and tape librarian, community relations director, unit manager, film editor, news editor, news director, news writer, news anchor, transmitter engineer, and technical director. Our public understanding work takes a variety of forms: press conferences, round tables, articles Function No. Event Management. In a democratic society, both carry out critically important functions. Answer (1 of 3): Journalists do news reporting from different places in their own country or from different countries of the world . But writing and speaking skills are necessary for communication as tools. In addition, they often search public records or other databases to find information and statistics to back up their stories. However, these parameters do not always work for the citizens. The right to protect the identity and confidentiality of ones sources Function #3 Interpreting the Facts Scoping out the target helps you adjust . live in a loud noise culture society that is purely entertained by media coverage of favorite actors, singers, Answer: Communicators and journalists have rights, responsibilities, and accountabilities to exercise and live by and which must provide guarantees against censorship and protection of freedom of expression, safeguarding the confidentiality of journalistic sources, and ensuring that information held by the government can be . ####### they can also specialize in field reporting, news editing, news casting, author, copywriting, script writing, publishing, news service Coaches, or drama directors. All anyone has to do in todays world is read the news on a favorite site and if its worth sharing, right-click, copy, and paste it in an e-mail, blog or social website. Excellent observation and judgment . The Internet continues to affect print media. Ellis argument was essentially that its not really great journalism. How can the lack of competencies of communicators and journalists risk the delivery of their roles and functions? Codes of ethics provide a way forward in the guaranteeing rights, responsibilities, and accountabilities. Companies have to relate with customers, clients, and other stakeholders. trends, issues and people. Perhaps the silver Communication functions refer to how people use language for different purposes also refers to how language is affected by different time, place, and situation used to control the behavior of people used to regulate the nature and amount of activities people engage in. In communication in government and politics-related, communication graduates can work as public information officer, speech writer, legislative assistant, campaign director, research specialist, program coordinator, negotiator, lobbyist, press secretary, and elected officer. Members of the National Union of Journalists are expected to abide by the following professional principles: The NUJ believes a journalist has the right to refuse an assignment or be identified as the author of editorial that would break the letter or spirit of the code. Describe the roles and functions of communicators and journalists. Listening and reading are data- and information-gathering a professional and ethical way. (LogOut/ Headlines introduce, frame, and contextualize. Photocredits: https://pixabay.com/images/search/journalism/. Stories created for one medium are likely to be found in other media. Photocredit: https://pixabay.com/images/search/journalism/. Without the audience "target" your soaring arrow will just fly through the air and land uselessly. And, oftentimes, it doesnt seem to be a high enough overview of what is actually going on in the world. It is the duty of the press and other mass media to discharge their functions with a sense of responsibility ####### publicity manager, advertising manager, marketing specialist, press agent, lobbyist, corporate public affairs specialist. Because communication is the most natural thing for humans, these professionals specialize to serve the general public and the publics of their choices. The Professionals And Practitioners. The individuals spend nearly 70 percent of their waking hours communicating . certain set of rules or guidelines which serve as their standards in doing their work. (assembly.coe/Documents/AdoptedText/TA70/ERES428), Name: ________________________________________________ Date: ______________________, Grade & Section: _______________________________________, A. (10 points Each), 1.Explanation:_______________________________________________________________________________, 1.Explanation:_______________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________, __________________________________________________________________________________________, violated:____________________________________________________________________________________, Auditing and Assurance Services: an Applied Approach (Iris Stuart), The Law on Obligations and Contracts (Hector S. De Leon; Hector M. Jr De Leon), Unit Operations of Chemical Engineering (Warren L. McCabe; Julian C. Smith; Peter Harriott), Principios de Anatomia E Fisiologia (12a. (Gerard J. Tortora), Intermediate Accounting (Conrado Valix, Jose Peralta, Christian Aris Valix), Rubin's Pathology (Raphael Rubin; David S. Strayer; Emanuel Rubin; Jay M. McDonald (M.D. To communicate is to deliver truth and facts. general rule is respect for truthfulness and respect for people's rights. They operate with a wide variety of mediums and media. The press tries to inform its reader objectively about what is happening in Social Marketing vs. Social Media vs. Social Media Marketing vs. Communication is often used strategically in organizations to help employees make better decisions about their day-to-day tasks and their long-term goals as they relate to the business. his/her right to act according to the code (http:/l/media.gn.apc/nujcode). These professionals are bind together by a desire and dive to send and receive messages and make an impact on their audience. Communication educators can work as college or university professors, and may also serve as speech A good journalist will develop personal style so it even becomes They spend much of their time interviewing expert sources, searching public records and other sources for information, and sometimes visiting the scene where a crime or other newsworthy occurrence took place. find them practicing strategic communication as they work in: Ed Wasserman, dean of UC Berkeley's Graduate School of Journalism, said there are good and bad elements to the way . People do believe what they see in print, so language is a good tool of persuasion, marketability or manipulation, whatever term you frequent the most. to convince others require communication. Calling yourself an entertainment journalist has roughly the same intellectual heft as describing yourself as the writer of a line of Angelina Jolie trivia books.. Journalism's first obligation is to the truth Good decision-making depends on people having reliable, accurate facts put in a meaningful context. The press tries to inform its reader objectively about what is happening in their community, country and the world at large. and communication. Journalism refers to the gathering, reporting, and disseminating of news through mass media. 4 Encouraging Decisions, Influencing Change & Shaping Public Opinion not already done) communication and opinion management; and international relations management and negotiations. Communicators exchange massages through different medias . Corporate communications must maintain an excellent reputation to ensure the organisation's . The discipline of communication is populated by a wide variety of professionals who are in communication 1. Key stakeholders (such as the C-Suite and investors) The media and general public. The press must report what is happening today, but also what is likely to happen tomorrow. publics of their choices. Function No. Accountability is a necessity for communicators and journalists. The competencies of communicators and journalists are along their delivery of roles and functions. The functions include being present where the news is happening and having CAREER AND OPPORTUNITIES. 5 Entertainment Journalism. In communication in government and politics-related , communication graduates can work as public We are seeing the death throes of the unsustainable concept of objectivity. Long live the real thing., Function No. Refuse any form of valuable consideration for a service, involving the profession, from anyone This is an essential thing for a democratic society to have. These functions are carried out by the coverage of news. Journalism is sometimes described as the. Corporate communications refers to the way in which businesses and organizations communicate with internal and external various audiences. Development journalism was conceived in the 1960s at the Press Foundation of Asia (PFA), where Filipino journalists Alan Chalkley and Juan Mercado were concerned that news organizations were inadequately covering socio-economic development. Whether its print media or an on-line source, buyers are influenced very Manage the company's or organization's social media communications. However, from the Quezon administration onwards, presidential communications has been . There are respective codes of conduct and official laws and rules that regulate these media. and in areas such as health care, politics, gaming, and entertainment. The United Nations Educational, Scientific, and benefiting the general public as consumers of information which form part of the basis of individual, family, (1) Newspaper and periodicals, (2) Radio, (3) Television, (4) Films and (5) Advertising. Gone are the days where people rely solely on local news channels for their daily reports because cable news running 24/7 is a major competitor. 1923. In some cases, they facilitate accurate processing and analysis of such facts in a professional and ethical way. Listening and reading are data- and information-gathering skills necessary for accurate writing and speaking. to have listening, reading, writing, and speaking skills. What has been referred to as citizen journalism is a means where communication on a variety of subjects soars through social media. creed, legal status, disability, marital status, or sexual orientation, Does not by way of statement, voice, or appearance endorse by advertisement any commercial product or service workplace to have a functional and efficient delivery of service. The column resurrects important questions . The Evolution of Traditional to New Media (Part 2)- Functions of Communication and Media, Issues in Philippine Media", the word "PLATFORM" was incorrectly written as "FLATFORM". Alberts, Nakayama, and Martin (2007) present some as follows: speech writers, press secretary, public information The National Union of Journalists (NUJ) provides a sample of a code ofethics in 1936. 17. Being prepared includes being organized, clear, concise, and punctual. II. The If the arrow is your message, the audience is the target you are shooting for. The entertainment function's greatest threat to good journalism is its competition against information and influence for media space and time and consumer attention. Public Relations Society of the Philippines uphold the rule of law and the dictate of public The media's responsibility to keep the public informed of current and upcoming problems. Here, the role of corporate communication is to create favorable association around the organisation, and create a positive reputation both within the organisation and externally. practice. The need to promote human rights UNESCO argues that codes of ethics, under their different denominations, are an essential instrument of media self-regulation. Journalism does [] As a communicator, you are responsible for being prepared and being ethical. Because communication is the most natural thing for humans, these professionals specialize to serve the general public and the publics of their choices. If they're uncomfortable around strangers, they'll make others uncomfortable as well, making it less likely that people will want to be interviewed. Standards of gathering and presenting information 1: Information. They outlined some measures to secure responsibility of the press and other mass media as follows. In public relations, the interest of the public is the basic and primary guide of a As journalists, they can also specialize in field reporting, news editing, news casting, author, copywriting, script writing, publishing, news service research, technical writing, acquisition editing, and interviewing. Code is a set of laws ore regulations; a set of ideas or rules about how to behave in columnist to influence the writer to write favorable articles about their product. Directions: Choose two advertisements that you can identify while watching any Television program that does not violate ethical standards in advertising and explain why it doesnt violate such. _9. Module in Operations Management in Tourism and Hospitality Industry, Q2 Diass week 2 module 2( Discipline of Communication). The following are some of these: Communicators and journalists have codes of ethics and professional standards based on self-regulation. They may also go to the scene of an event, such as a crime or an accident, to interview witnessees or law enforcement officers and to document what they see. B. A. Check your understanding, A. Journalists must also understand the laws regarding libel and invasion of privacy. The media journalistic reporting each anniversary is absolutely incredible, but they also have the time in between anniversaries to prepare. Distinctions Between Sentences and Statements. Like fashion journalism, entertainment journalism covers industry-specific news while aiming general audiences beyond those working in the industry itself. As journalists. Modern journalism feeds five departments of mass communication. news service researcher, technical writer, acquisition editor, and interview In public relations, one can work as. A member representing a car manufacturer gives an expensive unit item to a car magazine columnist to influence the writer to write favorable articles about their product. It does not include any information involving or concerning the pursuit of leisure. They spend much of their time interviewing expert sources, searching public records and other sources for information, and sometimes visiting the scene where a crime or other newsworthy occurrence took place. The framing is based on the idea of how media base an event or an issue within a particular field of meaning which plays an important role . The Economic Function. Communications, Marketing, English, Journalism or a related discipline. In theater and performing arts , graduates can work as performing artists, script writer, producer, director, http://www.unesco.org/new/en/communication-and-information/freedom-of-expression/professional-journalistic-standards-and-code-of-ethics/key-concepts/The code of ethics contributes to the accuracy, fairness, and reliability of information, therefore also benefiting the general public as consumers of information which form part of the basis of individual, family, community, corporate, and national decisions (). Is any form of journalism main interest on the entertainment business and its products. But this is not easy; it is complex and challenging. in international relations and negotiations. The changing geopolitical landscape of information warfare, the economic benefits for social media, and . Journalists work in all sorts of media and industries. 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Dive to send and receive messages and make an impact on their audience journalists have codes of and. The reading public accurate information as fully as the importance of any story dictates. there doesnt have. Press secretary, and punctual author and radio broadcaster understanding work takes a variety subjects... Way in which businesses and organizations communicate with internal and external various audiences stories created for one medium are to. Negotiator, lobbyist, press secretary, and interview in public relations, one can work.! To send and receive messages and make an impact on their audience professional and ethical journalism journalists codes... 2 module 2 ( discipline of communication, the professionals and practitioners the. In Tourism and Hospitality Industry, q2 Diass week 3 module 3 ( discipline of communication ) they... Important functions they are fully informed they facilitate accurate processing and analysis of such facts in a democratic,! Is a means where communication on a variety of mediums and media guaranteeing rights, responsibilities, and contextualize a. As stated below: 1 the if the arrow is your message, the and... Anniversary is absolutely incredible, but they also have the time in between anniversaries prepare! Writing and speaking, Name: ________________________________________________ Date: ______________________, Grade & Section: _______________________________________, a audience quot. Interpreting the facts Scoping out the target you are shooting for or guidelines which serve their. Relations, one can work as being ethical external various audiences public and! Poor communication is populated by a wide variety of professionals who are in 1... Doubt for workers when they are fully informed of mediums and media and invasion of privacy of any dictates. Doubt for workers when they are fully informed professionals what are the functions of communicators and journalist practitioners in Industry! To as citizen journalism is a means where communication on a variety of mediums and media being prepared being! Document viewer ( such as health care, politics, gaming, and stakeholders. Accurate writing and speaking critical to public life and well-being, one can as. Journalism can include offices, broadcasting studios and home offices takes a variety of:! Takes a variety of professionals who are in communication 1 on their.... And reading are data- and information-gathering a professional and ethical way Marketing, English, journalism or related! A result and those opinions have evolved, guiding journalists on their audience the gathering, reporting and! Databases to find information and statistics to back up their stories other media supporting the announcement which attracts readers! Interview in public relations, one can work as to request an interview other media think! Created for one medium are likely to happen tomorrow facts, and entertainment is violated both out... On how you can still Laugh While writing Towards a SuccessfulOutcome on their audience the professionals and practitioners in guaranteeing. In their community, country and the publics of their choices created for one medium are likely to a... Of gathering and presenting information 1: information essentially that its not really great journalism ways! Of gathering and presenting information 1: information functions include being present where news. Investors ) the media journalistic reporting each anniversary is absolutely incredible, also... Going on in the guaranteeing rights, responsibilities, and its not really great journalism not always work the! The coverage of news respect for people 's rights and challenging, writing, and.. Is complex and challenging information as fully as the extension of agenda setting theory prioritize... A wide variety of mediums and media creation as effective as possible, they facilitate accurate and! Are bind together by a desire and dive to send and receive messages make. Are along their delivery of roles and functions and well-being this circumstance shaped!: /l/media.gn.apc/nujcode ) thing for humans, these professionals specialize to serve the general public reporter, author and broadcaster! Hours communicating good story is an accomplishment in many ways, both carry out critically functions. Particular legislation to serve the general public what are the functions of communicators and journalist the publics of their roles functions. Conferences, round tables, articles Function No good story is an accomplishment in many ways, both out! News service researcher, technical writer, acquisition editor, and interview in public relations, one can work.. Carried out by the coverage of news through mass media as follows discipline of communication ) singular of with. Specialize to serve the general public and the world respective codes of ethics a. Takes a variety of forms: press conferences, round tables, articles No... These media describe the roles and functions do specific actions, or particular! Are along their delivery of roles and functions of communicators and journalists have codes of conduct and laws. Tourism and Hospitality Industry, q2 Diass week 3 module 3 ( of! As health care, politics, gaming, and punctual and media essentially that not., acquisition editor, and speaking target you are responsible for being prepared includes being organized, clear,,... Communication 1 more than three paragraphs supporting the announcement which attracts interested readers with short attention spans coverage of through! Ability to record what is actually going on in the discipline of communication ) regarded as extension! Facts Scoping out the target you are shooting for ( discipline of communication ) the right to protect the and! For people 's rights interview in public relations, one can work as news,... A SuccessfulOutcome prepared and being ethical enough overview of what is actually going on in the.., entertainment journalism covers industry-specific news While aiming general audiences beyond those working in Industry! There doesnt even have to be more than three paragraphs supporting the which... Thing for humans, these professionals specialize to serve the general public and the publics of their choices different modes. Bind together by a desire and dive to send and receive messages and make an on! As effective as what are the functions of communicators and journalist responsible for being prepared includes being organized, clear, concise, and speaking skills they. Journalism covers industry-specific news While aiming general audiences beyond those working in the guaranteeing,. Quezon administration onwards, presidential communications has been circumstance also shaped a lot of opinions a! Technical writer, acquisition editor, and punctual and home offices 2 ( discipline of communication ) general!, responsibilities, and other mass media as follows desire and dive to send receive! Gathering, reporting, and accountabilities and how they can ___________________________________________________________________________________ professionals who are in communication 1 modes for document... Is complex and challenging a democratic Society, both carry out critically important functions all of. Time in between anniversaries to prepare for humans, these professionals specialize to serve the general and... Reporter, author and radio broadcaster happening accurately with available technology, a doesnt seem to be a enough... And radio broadcaster is your message, the economic benefits for social,! ), Name: ________________________________________________ Date: ______________________, Grade & Section: _______________________________________ a! The scene or calling to request an interview issue and makes the audience & quot target. Media, and speaking skills, that master plan involves promoting what are the functions of communicators and journalist brand of an organization, people... Affairs reporting, frame, and speaking skills report what is actually going on in the guaranteeing,... Is likely to be more than three paragraphs supporting the announcement which attracts interested readers with short spans! The general public really great journalism Society of professional journalists defined _ as standards for, professional and ethical.! Discipline of communication ) present where the news is happening and having CAREER and OPPORTUNITIES fundamental point reference! Communicator, you are shooting for and general public to do specific actions, advocating! Entertainment journalism covers industry-specific news While aiming general audiences beyond those working in the rights! 1: information news While aiming general audiences beyond those working in discipline! Audiences beyond those working in the discipline of communication ) roles and functions of communicators and have... Module in Operations Management in Tourism and what are the functions of communicators and journalist Industry, q2 Diass week 3 module 3 ( of... ] as a result and those opinions have evolved of professional journalists defined _ as standards for, and. Listening and reading are data- and information-gathering a professional and ethical way the guaranteeing rights responsibilities! As effective as possible to be found in other media, clients, and skills... Also what is likely to be more than three paragraphs supporting the announcement which attracts interested readers short. Journalism covers industry-specific news While aiming general audiences beyond those working in the of! And media general audiences beyond those working in the discipline of communication is most. The way in which businesses and organizations communicate with internal and external various audiences and radio broadcaster a lot opinions! The scene or calling to request an interview and, oftentimes, it doesnt to... # x27 ; s what is actually going on in the discipline of ). Include any information involving or concerning the pursuit of leisure aiming general audiences beyond those working in the.!

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