SXSW provides yearly reports covering Conference and Festivals Demographics, Event Statistics, and the Economic Impact Analysis. When publishing one of these graphics, The respondents who indicated their gender as other and do not want to answer were dropped out of the analysis due to their low number. (2015) (see also Kinnunen et al., 2020). Third, the participation motive might be the fan interest towards music festivals in general, to experience festival communitas whose members are more open to participate in collective actions and shared enjoyment than in normal circumstances (Kinnunen, 2018, p. 106), thus fulfilling social and hedonistic needs and aims. Attendance across the three days reached 3.3 million in 2015, earning it the title of "largest attendance at a music festival", according to Guinness World Records. These are, on the other hand, core constituents of social sustainability as defined by Quinn and Wilks (2016) and Rihova et al. Kaaboo is a completely unique music festival designed to appeal to every one of the senses and give attendants the experience of a lifetime. In the literature review, first the history of travel and event career developments is introduced, followed by the conceptualization of musical fandom. 2, pp. There were three female interviewees (Sofia, Nina, Maria) who were fans of a certain artist or a band, and followed them at festivals but typically only inside Finland: Next Friday we'll attend I think it's the 90th gig of Stam1na [] The aim is that next year I'll reach 100 gigs because it will be ten years since I saw them for the first time. For example, Nina who has been following festival performances of the pop artist Antti Tuisku for 1 years, explained that I like to attend his gigs but I do not have a need to meet him or discuss with him. Here's State of Play: Festivals 2019. The collective identity with other fans (see Cavicchi, 1998; Duffett, 2013; Hill, 2016), on the other hand, facilitates social interactions with strangers who have similar values and interests and with whom the sense of belonging is felt (Rihova et al., 2015). Single-day tickets cost $135 per day (plus $27 fee), at TortugaMusicFestival.com or at the box office at DC Alexander Park, 505 S. Fort . Formerly known as Woodstock Festival Poland, Pol'and'Rock is one of the largest free music festivals in the world and was previously the largest open-air festival in all of Europe. Mackellar, J. 0000001197 00000 n (2006), Integrating quantitative and qualitative research: how is it done?, Qualitative Research, Vol. 1, pp. So that model is super integral as to why artists and agents are focusing so hard on music festivals.. In this context, it is natural that a special emphasis is on performance and achieving better results. Greene, J. The average number of festivals they attended in a year was 2. [3] There was a statistically significant, strong positive correlation between them (rs=0.380, p=0.000). (July 10, 2020). However, these fans did not try to meet their idols in person. It is important to note that these studies are related to being an active sports participant (not a spectator); that is, a runner, cyclist and so on. 251-268. 11 No. The purpose of the present paper is to compare features of career development and fandom in frequent festival attendance in the context of Finnish music festivals. The quantitative data included results of the Finnish Festival Barometer web survey from the year 2016, altogether 3,322 responses. During the pandemic . The inaugural Maha Music Festival was held on Saturday, August 29, 2009 at Lewis & Clark Landing. We are happy to help. However, there were approximately 50,000 individuals participating in the festival since the same people attended the festival for several days. State of Play 28% are likely to mingle with their tent neighbours Festivals bring together people from all walks of life. 15 No. Nurturing a community driven by purpose, through mentoring. Attachment includes a stronger, deeper and stable relationship with the fan interest, and allegiance demonstrates commitment and loyalty. The number of visits is not equivalent to the number of visitors. 403-428. As a Premium user you get access to background information and details about the release of this statistic. With these demand dynamics, in 2019 we delivered growth in concerts revenue of 8%. 4 No. Duffett, M. 0000004131 00000 n The interviews lasted from 40 minutes to 1 hour and 10 minutes (on average 51 minutes), and the total length of all the interviews was 6 hours 48 minutes. Accessed March 01, 2023. https://www.statista.com/statistics/1139010/festival-and-events-attendance-canada/, Elevent. Dimensions of football fandom in Poland, International Review for the Sociology of Sport, Vol. During the festival, attendees feel strong, if only temporary, social links among complete strangers (Rihova et al., 2015, p. 79) inside festival communitas that is free of everyday social and economic constraints. You need a Statista Account for unlimited access. 5, pp. Maslow, A.H. (1954), Motivation and Personality, Harper & Row, New York, NY. Maarit Kinnunen is the corresponding author and can be contacted at: https://doi.org/10.1108/IJEFM-08-2020-0050, http://creativecommons.org/licences/by/4.0/legalcode, http://www.festivals.fi/tilastot/festivaalien-kayntimaarat-2019/, https://ses.se/wp-content/uploads/2020/05/Supplemental-Fan-Survey-Data1.pdf, https://www.livefin.fi/festivaalibarometri2020/, http://tilastokeskus.fi/til/vpa/2017/01/vpa_2017_01_2018-11-21_tie_001_en.html, Vocational school or upper secondary school, Managerial position, entrepreneur / self-employed, Other (pensioner, housewife / husband, and so on. Thus, knowledge was partly general travel knowledge in the context of music tourism. This is apparent particularly in the context of large rhythm music festivals (Nordvall and Heldt, 2017; Kinnunen et al., 2019a). Kim, H. (2004), Serious Leisure, Participation and Experience in Tourism: Authenticity and Ritual in a Renaissance Festival, Texas A&M University, College Station, TX. To scrutinize respondents' relation to music and festivals, the survey included questions regarding respondents' musical preferences, the importance of music, frequency of attending live music events, opinions about the quality of Finnish music festivals, opinions about the importance of different festival experience elements and future intentions regarding festival attendance. Due to non-normality of variables, Spearman's correlation was chosen to assess the relationship between the number of festival and small concert (club, restaurant) attendances during the previous year. internet, telecommunications and consumer electronics Get full access to all features within our Business Solutions. Sleeping in a tent for days to catch a glimpse of Beyonc making history at Coachella. A majority of domestic sales unsurprisingly came from the Western region, particularly California locals. - Pitched and wrote digital and print feature stories and interviews with pop/R&B/hip-hop talent like The . 2, pp. (2011), The impact of music festival attendance on young people's psychological and social well-being, Psychology of Music, Vol. Kelly, J.R., Iannone, N.E. She attended one new festival per year and a total of ten festivals a year: I always aim to attend ten but this year it was only nine because I ran out of money (laugh). Festival attendance also increased fans' well-being (cf. Anyone may reproduce, distribute, translate and create derivative works of this article (for both commercial and non-commercial purposes), subject to full attribution to the original publication and authors. 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", Statista, Largest music festivals in the United Kingdom in 2019, by audience capacity Statista, https://www.statista.com/statistics/1101275/largest-uk-music-festivals/ (last visited March 01, 2023), Largest music festivals in the United Kingdom in 2019, by audience capacity [Graph], Statista, March 3, 2020. industries; and "Economy and Society", which Summerfests 2019 roster included Lionel Richie, The Killers, Jennifer Lopez, Billie Eilish, Lil Wayne, Snoop Dogg and The Nationala diverse enough group that does not rely on one genre or type of artist. Are you interested in testing our business solutions? 6, pp. 68-73. Thats what we try to offer., The Newport Folk Festival, which started back in 1959, is another one that has managed to adapt enough to remain a draw to crowds without compromising its vision to meet to attract corporate sponsorships. Fandom entails an emotional relationship towards the object of fandom that will be called fan interest from now on. (2020), Social sustainability in adolescents' music event attendance, Sustainability, Vol. Singapore. Location: Kostrzyn nad Odra. R(W@&!I9oOf]Oz}8QP{0voy}fs' UTo/o2O.b3R16A\vdK0|}|lgb1xMpZxoKwZ0t}V`hN56TxQ`Ir@c=mC>yNbMUR;-P-cQ8+&} +0?x 8dD*>A)2Tk5dD)a$-S-v7%B[N_g:]#$)=g& '5khc'nSoZH#B|n rE"I 6iE0|E#13}Ai\s, uFzE`ba~]H~)%2#X*b34"Qtb6Eg7Z^J#C}z%J@)' g]%NJ;U?$Aj'2:%crp + (kZm>f{JOx3Cc1yXm0^521249R"+4xIDZM 323-333. (2006), Defining and designing mixed research synthesis studies, Research in the Schools, Vol. For arts or cultural festival attendees, it's a 12% difference. The theoretical maximum capacity of 210,000 is broken down as follows: Public tickets Tickets sold to regular punters in the public ticket sales. Can I integrate infographics into my blog or website? Big events are back. In frequent festival attendance, both festival career development and festival fandom are most clearly present in motivation development and social dimensions. 3, pp. Our customer base is really eight to 80 [in age], Smiley says. The aspect of combining fandom and career development has been studied in the framework of serious leisure in football fandom (Jones, 2000) and rock n roll fanatics' festival participation (Mackellar, 2009), but according to our knowledge not in the context of music festivals in general. The Music Network Splendour in the Grass 2019 generated a record attendance of 42,500 and a record number of brand partners. Available: https://www.statista.com/statistics/1139010/festival-and-events-attendance-canada/, Share of attendees at selected leading festivals and events in Canada as of December 2019, Available to download in PNG, PDF, XLS format, Arts and cultural sector in the Netherlands, Employment in the cultural sector in the Netherlands 2011-2019, Employment in the cultural sector in the Netherlands 2019, by activity, Employment in the cultural sector in the Netherlands 2019, by region, New companies in the cultural, sports and recreation sector Netherlands 2017-2020, Company dissolutions in the cultural, sports, recreation sector Netherlands 2017-2020, Attractions with the most visitors in the Netherlands 2019-2020, Attractions with the most international visitors in the Netherlands 2019-2020, Number of museums in the Netherlands 2020, by province, Number of museums in the Netherlands 2020, by collection type, Revenue of museums in the Netherlands 2015-2020, Revenue of museums in the Netherlands 2020, by source, Total governmental subsidies to museums in the Netherlands 2015-2021, by type, Revenue of museums in the Netherlands 2020, by collection type, Jobs in the museum industry in the Netherlands 2010-2020, Leading museums in the Netherlands 2019-2020, by attendance, Attendance at the Van Gogh Museum 2014-2021, Visitors to the Anne Frank Huis in Amsterdam in the Netherlands 2011-2020, Number of Amsterdam Museum visitors in the Netherlands 2013-2020, Visitors to the Stedelijk Museum in Amsterdam (Netherlands) 2012-2020, Visitors to the NEMO Science Museum in Amsterdam in the Netherlands 2011-2020, Leading free festivals in the Netherlands 2019, by number of visitors, Visitor to the Amsterdam Light Festival in the Netherlands 2013-2019, Visitors to Glow Eindhoven in the Netherlands 2011-2019, Visitor to the Dutch Design Week in the Netherlands 2011-2019, Number of music festivals in the Netherlands 2019, by month, Number of music festivals in the Netherlands 2019, by province, Share of music festivals in the Netherlands 2019, by age of the festival, Number of film festivals in the Netherlands 2019, by theme, Number of film festivals in the Netherlands 2019, by month, Number of film festivals in the Netherlands 2019, by province, Visitor to the International Documentary Film Festival Amsterdam 2011-2019, Visitors to the International Film Festival Rotterdam (IFFR) 2011-2019, Revenue of the performing arts industry in the Netherlands 2008-2021, Revenue of the performing arts industry in the Netherlands 2016-2021, by type, Total grants assigned to the performing arts industry in the Netherlands 2008-2021, Employment in the performing arts industry in the Netherlands 2008-2021, Total visits to performances in the Netherlands 2008-2021, Visits to performances in the Netherlands 2015-2021, by type, Forecast operating results in the culture & sports industries in the Netherlands 2020, COVID-19: financial support given to arts and culture in the Netherlands 2020, Count of cultural companies using COVID-19 financial support in the Netherlands 2020, Festival attendance Australia 2016 by type, Millions of U.S. adults visiting art/craft fairs and festivals in the U.S. 2002-2008, Adults visiting a visual arts festival or craft fair in the past year U.S. 1982-2012, Art and culture events visitors South Korea 2018, by age group, Edinburgh Festivals: attendance figures 2010-2015, Edinburgh Festivals: average daily expenditure 2010-2015, Opinion on Tokyo 2020 Olympic events increasing interest in art & culture Japan 2019, Edinburgh Festivals: average length of stay in Scotland 2010-2015, Economic impact of major cultural and sporting events in London 2015, by type, Share of residents attending the Edinburgh Festivals 2014-2018, Edinburgh Festivals: average number of days spent 2010-2015, by visitor type, Edinburgh Festivals: importance in decision to visit Scotland 2010-2015, Social impact of the Edinburgh Festivals in Scotland 2010-2015, Number of festivals in Norway 2016, by genre, Distribution of festival revenues in Norway 2016, by genre and source, Distribution of festival sponsors in Norway 2016, by geographical level, Distribution of festival sponsors in Norway 2016, by industry, Amount paid to TONO from the festival industry in Norway 2015, by genre, Number of visitors to the Seinjoki Tango Festival in Finland 2015-2016, Number of tickets sold to Seinjoki Tango Festival in Finland 2015-2016, Find your information in our database containing over 20,000 reports. Get the best reports to understand your industry. Later, Pearce and Lee (2005) renamed the theory as Travel Career Patterns (TCP), removing the hierarchical (ladder) aspect and developing the model further by emphasizing the influence of multiple motives and age. 0000002158 00000 n A mixed methods research approach (Greene, 2007) is used to answer the question: How are festival fandom and career development involved in frequent music festival attendance? Source: wikimedia.org. Of the 20 shows the Offspring is playing the remainder of this year, about 15 are at music festivals. A frequent festivalgoer is a committed and loyal festival attendee who often shares the values that a festival represents. ZoukOut Festival Attendance: 45,000 Location: Singapore First Year: 2005 Featured Artists: Marshmello, DJ Snake, and Yellowclaw Source: wikimedia.org According to the CDC, 2.6 million Americans died in . Knowledge, on the other hand, was an essential part of music fandom but it was not present in music festival fandom in the same way as in artist or genre fandom, where knowledge was tested and sometimes even a prerequisite for respect and approval from other fans (Sinclair and Dolan, 2015). 135,000 plus the potential for a further 7,000. Furthermore, he defined that event travel career embraces general and event-specific motives, progression through time (amount and type of events), geographic preferences and patterns, evolving preferences (event characteristics, travel arrangements) and modified behavior (travel companion, event-specific holidays) (Getz, 2008). Fan practices include the production of fan culture, like writing fan fiction and communicating on the Internet about the fan interest, as well as consumption practices like collecting items related to fandom or attending events, and travelling because of it (Bolderman and Reijnders, 2017; Duffett, 2013, 2014). Lollapalooza has seen an international audience from an average of 15 countries, while the CMA Music Festival brings in fans from four outside nations. Music festivals are important platforms for live music consumption offering shared musical enjoyment, social interactions, and the sense of community (Kelly et al., 2014) that produce socially extended emotions (Wood and Kinnunen, 2020) and long-lasting memories (Manthiou et al., 2014). Four Omaha area bands were featured on a local stage at the festival: Jes Winter Band, Noah's Ark Was A . Social practices in festivals include not only social interactions but also collective actions like dancing and singing along. Please do not hesitate to contact me. Kinnunen, M., Homi, H. and Honkanen, A. They were predominantly female (71%), the average age was 30 years and median 27 years (SD 10.44). 0000004505 00000 n Traditionally, music is considered very important for adolescents (Schwartz and Fouts, 2003) but our study participants were adults, suggesting that for a certain group of people the meaning of music might remain high throughout their adulthood. %PDF-1.7 % Awareness and attraction describe a casual spectator whereas attachment and allegiance are more related to fandom. July 10, 2020. Taylor Swift's Reputation Stadium Tour is the highest-grossing tour in the US and North American history, grossing $266.1 million. People are more likely now to spend money on experiences over material goods, he says, contending that sharing a clip from a Billie Eilish or Cardi B performance with ones Instagram followers is more gratifying than buying something expensive. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. 18 No. 2022 Conference and Festivals Demographics 2022 Event Statistics Economic Impact Analysis Event Facts & Figures Press Quotes & Participation Press Quotes Press Quotes Summerfest, which sees between 750,000 and 850,000 people each year over the course of its nearly two-week run, has billed itself as the worlds largest music festival (though the current record actually belongs to Austrias Donauinselfest, which had more than 3 million attendees in 2015). current data from the United States and around the They made friends with other festival fans and met them at festivals in Finland and around Europe. Successfully organised, planned, and executed events to bond the mentoring community, and developed lasting relationships in the club among 50 mentor-mentee pairs. (2009) stated that consuming music has a significant role in the individual's representation of self in social interactions, and that music depicts music consumers' desired self-image. 175-188. As a Premium user you get access to the detailed source references and background information about this statistic. bU9@7['c c Are you interested in testing our business solutions? Not all the festivalgoers become frequent attendees. 468-491. 1 In 2019, Ed Sheeran sold about 2.5 million tickets. Furthermore, it was proven that the PCM introduced by Funk and James (2001) does not necessarily apply only to sports fandom, but it has useful conceptualizations for festival fandom as well. Within the last decade, music festivals have grown into a major moneymaker in a competitive industry that sees hundreds of such events each year in the U.S. Integrating quantitative and qualitative research: how is it done? Staff Writer. For individual content and infographics in your Corporate Design, Getz, D. and McConnell, A. Based on Getz's (2008) conceptualization of the event travel career, there are several sports and special interest event studies which conclude that as the expertise increases, there are changes in motivation and practices to maintain novelty, add challenge and develop skills. 423-441. All the interviewees said that festival attendance was a social event for them. Theyll fly to a show, get paid six figures, fly home, Bahl says. 485-501. In the questionnaire, there was a question How would you define your relationship with music? using a seven-point Likert scale (1=totally disagree 7=totally agree) for the statements represented. ( UFI, 2020) The global virtual events market size was valued at $77.98 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 23.2% from 2020 to 2027. In PCM, the level of interest is divided into awareness, attraction, attachment and allegiance.

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